The era of the throwaway worker

See full size imageAs BusinessWeek chronicled recently, there has been a profound shift in the way that companies view their employees, and it's not a change for good. The Great Recession has caused there to be millions more qualified people seeking work than there are positions available. This lopsided situation has given employers the power to make just about any rules they want with regard to employment. Let's break it down. First, if they need to handle additional business, they'll attempt to...

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The Dos Equis campaign: The best ad copy ever?

See full size imageSchools say that they want to graduate students who will become "life long learners". Good idea, as the world is so fascinating. As a student of business, you should watch for small developments and changes over time as well as the big ones. One thing that is always amusing is television advertising, how the prescription drug companies attempt to nonchalantly discuss really personal health issues with us, for example. For the pregnancy test kit containing a special strip they suggest, "Just pass it through your urine stream..." Pretty slick. It is better than the alternative: "Take the strip out of the package and pee on it!"

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Citibank a case study in dilution

On Thursday, December 17, 2009, Citigroup stated that is was going to take in $17 billion by selling stock  for use in paying back money it received from the Federal government under the TARP program when the economic crisis hit and its terrible management and investments were exposed.

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Taking from one hand to pay the other

A recent Wall Street Journal article is titled, "White House Aims to Cut Deficit With TARP Cash".  TARP is a $700 billion program the government implemented in late 2007 to rescue banks that were failing. Because the U.S. Goverment is already in a deficit - that is, it spends more than it takes in and borrows the difference - every bit of the TARP money had to be borrowed by the government.

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